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Archive for April, 2006

  • Sun’s McNealy Bashes Microsoft…Sponsored by Microsoft Dynamics | Posted by Ephraim Cohen on Apr 25 2006
  • Kryptonite PR and blog lessons from WSJ’s Jeremy Wagstaff | Posted by Ephraim Cohen on Apr 25 2006
  • CEO Pay: An example of how good business decisions drive good PR | Posted by Ephraim Cohen on Apr 24 2006
  • Do you know how your audience thinks? A PR lesson from US and China political talks | Posted by Ephraim Cohen on Apr 24 2006
  • What PR Professionals Need to Remember About the Changing Media Pie | Posted by Ephraim Cohen on Apr 24 2006
  • Breakthrough messaging with seemingly outrageous, but verifiable, claims - an example in WiFi Telephony | Posted by Ephraim Cohen on Apr 22 2006
  • Selfish messaging - creating messages for ego over marketing | Posted by Ephraim Cohen on Apr 16 2006
  • Positioning rules for the Interent driven consumer | Posted by Ephraim Cohen on Apr 12 2006
  • Be wary of studies comparing apples (Yahoo, CNN) to oranges (Myspace, Facebook) | Posted by Ephraim Cohen on Apr 07 2006
  • How relying on media relation measurement damages internal views of the public relations function…and how to fix it | Posted by Ephraim Cohen on Apr 07 2006


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