Comments on: What PR Professionals Need to Remember About the Changing Media Pie http://www.fortexgroup.com/blog/2006/04/24/what-pr-professionals-need-to-remember-about-the-changing-media-pie/ C-Level PR Counsel Thu, 12 Nov 2009 15:52:17 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: D-Ring PR » Why event marketing (and other traditional PR tactics) won’t die http://www.fortexgroup.com/blog/2006/04/24/what-pr-professionals-need-to-remember-about-the-changing-media-pie/comment-page-1/#comment-291 D-Ring PR » Why event marketing (and other traditional PR tactics) won’t die Fri, 28 Apr 2006 17:22:31 +0000 http://b2binsight.com/blog/2006/04/24/what-pr-professionals-need-to-remember-about-the-changing-media-pie/#comment-291 [...] B2B Insight had a great post related to something I said I told you I would post about on here. He got to it before me, but his observations are spot-on. [...] [...] B2B Insight had a great post related to something I said I told you I would post about on here. He got to it before me, but his observations are spot-on. [...]

]]> By: Ephraim Cohen http://www.fortexgroup.com/blog/2006/04/24/what-pr-professionals-need-to-remember-about-the-changing-media-pie/comment-page-1/#comment-281 Ephraim Cohen Tue, 25 Apr 2006 21:51:06 +0000 http://b2binsight.com/blog/2006/04/24/what-pr-professionals-need-to-remember-about-the-changing-media-pie/#comment-281 Thank you, Tina. You point out something important in that what all these different mediums really give us is choice in the delivery, format and style of news and information that we get. Some days you'll want hard news in the style of news.com, the next a cup of coffee with your newspaper, and the third a podcast of opinionated news on the run (or all in one day as this would describe just my day today). Thank you, Tina.

You point out something important in that what all these different mediums really give us is choice in the delivery, format and style of news and information that we get. Some days you’ll want hard news in the style of news.com, the next a cup of coffee with your newspaper, and the third a podcast of opinionated news on the run (or all in one day as this would describe just my day today).

]]> By: Tina Lang-Stuart http://www.fortexgroup.com/blog/2006/04/24/what-pr-professionals-need-to-remember-about-the-changing-media-pie/comment-page-1/#comment-278 Tina Lang-Stuart Tue, 25 Apr 2006 15:42:29 +0000 http://b2binsight.com/blog/2006/04/24/what-pr-professionals-need-to-remember-about-the-changing-media-pie/#comment-278 Thanks for this very insightful post Ephraim! I wouldn't have said it any other way. Of course, traditional media won't just vanish because of social media. And of course, social media will hurt traditional media since there's just not enough time. So some days, I won't have time to read the paper (well...at least not leisurely) and some days, I won't read blog 'cause I am on the road (well...I might listen to a downloaded podcast on my iPod). The major problem (for the media industry) is that the pieces of the media pie get smaller and smaller the more media types we add. Thanks for this very insightful post Ephraim! I wouldn’t have said it any other way. Of course, traditional media won’t just vanish because of social media. And of course, social media will hurt traditional media since there’s just not enough time. So some days, I won’t have time to read the paper (well…at least not leisurely) and some days, I won’t read blog ’cause I am on the road (well…I might listen to a downloaded podcast on my iPod). The major problem (for the media industry) is that the pieces of the media pie get smaller and smaller the more media types we add.

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