http://www.fortexgroup.com/blog/2007/06/18/the-four-biases-of-the-mass-market/ C-Level PR Counsel Sat, 14 Aug 2010 00:28:34 +0000 hourly 1 http://wordpress.org/?v=3.0 http://www.fortexgroup.com/blog/2007/06/18/the-four-biases-of-the-mass-market/comment-page-1/#comment-6830 Ephraim Cohen Mon, 18 Jun 2007 21:05:52 +0000 http://b2binsight.com/blog/2007/06/18/the-four-biases-of-the-mass-market/#comment-6830 Excellent point. The anti-marketing bias is one of our core challenges as a profession. Collectively, consumers do not trust brands directly communicating with them. Excellent point. The anti-marketing bias is one of our core challenges as a profession. Collectively, consumers do not trust brands directly communicating with them.

]]> http://www.fortexgroup.com/blog/2007/06/18/the-four-biases-of-the-mass-market/comment-page-1/#comment-6828 Jon Miller Mon, 18 Jun 2007 20:03:31 +0000 http://b2binsight.com/blog/2007/06/18/the-four-biases-of-the-mass-market/#comment-6828 Very insightful post. I'd add another: the anti-marketing bias. Collectively, we don't want to be marketed to, yet we like to make purchases and to know about relevant things. Very insightful post. I’d add another: the anti-marketing bias. Collectively, we don’t want to be marketed to, yet we like to make purchases and to know about relevant things.

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