The difference with McCain is that his appeal is based on a profile that is known for staying positive and not stooping to typical political games. While these commercials can hurt Obama, they can hurt McCain more by making it easier to throw a negative charge right back at him – that he’s simply a continuation of Bush (which team Obama has done).

So, like so many other races, it may come down to the politics of fear and which fear is greater – the fear of four more years of Bush or the fear of an unknown quantity in Obama.

In Obama’s case, he seems free to make absurd claims w/out critical questions from the media…

As a lifelong democrat, I’m not in favor of negative ads, but I am more opposed to the incredible pro-Obama media bias.