Nike’s Simply Awesome Commercial – Why Advertising is so Important

The next time I get into an “advertising vs. PR” debate, I’ll have this commercial handy to show why it’s not an either-or situation.    Just watch it this great story with a strong message – told only the way a commercial format can tell it…and then leveraged by PR the way only PR can leverage it. 

Click here for the press release.

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  • Nice..article..I enjoyed a lot..the advertisement being the first to mass communicating for the great personality..especially in the sports...I agree with you.keep sharing.
  • gbm22
    http://bit.ly/9eBa0v

    Independent (UK) article touches on some of these issues (and mentions the Coke piece at the end).
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