Archive for the 'PR Strategy' Category
(Chronologically Listed)
- How to Run an Admired Business, Even if Everyone Hates You | Posted by Ephraim Cohen on Feb 23 2007
- Reputation Risk Management from the Harvard Business Review | Posted by Ephraim Cohen on Jan 30 2007
- Trend Forecast: IPTV to see increased coverage in 2007 | Posted by Ephraim Cohen on Jan 02 2007
- The value of high profile but niche media (Second Life, Blogs etc) | Posted by Ephraim Cohen on Dec 28 2006
- When the Medium becomes the Message…disaster and opportunity can strike | Posted by Ephraim Cohen on Nov 12 2006
- What we can learn from Borat | Posted by Ephraim Cohen on Oct 26 2006
- Share of Voice vs. Audience Surveys: Why surveys can put PR in the drivers seat | Posted by Ephraim Cohen on Sep 07 2006
- How underhyping vision can lead to false overhyping a technology | Posted by Ephraim Cohen on Aug 01 2006
- An example of weak PR counsel leading to a bad image…published by BusinessWeek | Posted by Ephraim Cohen on Jul 23 2006
- CEO Pay: An example of how good business decisions drive good PR | Posted by Ephraim Cohen on Apr 24 2006
